Meld Owner Hub

The Control Center for a Property Owner’s Maintenance Operations

This web application equips property owners, whose properties are managed by a property management firm, with the ability to participate in the maintenance process for their properties. With the Owner Hub, property owners can approve or reject maintenance requests from tenants, chat with maintenance coordinators regarding ongoing maintenance activities, and view the historical maintenance records for each of their properties.
Product Execution & Delivery
Prioritization and Problem Solving
Customer Discovery & Development
Cross-functional Coordination & Communication
Product Launches & Marketing
Data Analysis & SQL
Product Design

Company

Time Period

Jul 2020
-
Jan 2021
Present

Highlights

  • Achieved higher property owner engagement with a 52% increase in owner communication by leading a cross-functional team to design, build, and launch the Owner Hub as a 0-to-1 product initiative
  • Achieved 49% adoption from existing property owners, 49% adoption from new customers & 22% adoption from existing customers by coordinating a cross-functional launch of the Meld Owner Hub with marketing, sales, customer success & support teams
  • Achieved a 2X increase in design & development velocity by coordinating the construction of a Design System & Component Library
  • Achieved a 91% increase in development velocity by coordinating the product team's transition from waterfall to SCRUM Agile Development alongside our VP of Engineering
  • Conducted 20+ customer discovery interviews

Product Visuals

This page lists all the Melds (maintenance tasks) that have already occurred or will occur on a property owner's property so that the property owner can look through their property or properties' maintenance history. If they need to chat with their property manager on any of the Melds, they can quickly via a Chat Drawer that pops out.
This page outlines the details of a Meld (maintenance task) the property owner is viewing. If the Meld is on hold, waiting for their response, the property owner can take action, such as approving the maintenance request. If they need to chat with their property manager on any of the Melds, they can quickly via a Chat Drawer that pops out.
This page acts as a dashboard, allowing property owners to address any Melds (maintenance tasks) needing their urgent attention, such as approving or rejecting high-dollar maintenance requests.
This drawer pops out, allowing property owners to easily and quickly, address a Meld (maintenance task) needing their urgent attention by approving or rejecting the maintenance request.
This page acts as a dashboard, allowing property owners to address any Melds (maintenance tasks) needing their urgent attention, such as responding to messages from their property manager.
This drawer pops out, allowing property owners to easily and quickly chat with their property manager about Melds (maintenance tasks) that need their attention.
This page allows a property owner to manage their account settings.
This page allows a property owner to manage their notification settings.
This image shows the Owners List page within Property Meld's Management Hub, which property managers use to manage their property owners' access levels and invite them to the Owner Hub.

Press Release (theoretical)

Inspired by Colin Bryar, the author of “Working Backwards,” I have used a theoretical press release to effectively communicate the vision for the product that our team launched, the problem which it solved and who it was built for.

PROPERTY MELD ANNOUNCES OWNER HUB TO INCREASE PROPERTY OWNER RETENTION FOR SINGLE-FAMILY PROPERTY MANAGEMENT FIRMS.
Now, property management firms that use Property Meld to automate their maintenance operations can increase customer retention by providing their property owners with Owner Hub, empowering them to participate in the maintenance operations of their properties.
Rapid City, South Dakota—Q1 2021—Property Meld, the leading maintenance management solution for single-family rental property management firms, released Owner Hub to help them increase property owner retention.
Property owners, especially those with multiple properties, often face confusion and frustration due to overwhelming and unclear maintenance-related communication from their property manager. The result is that owners do not feel confident that their properties' maintenance issues are properly handled, leading them to unexpectedly call their property manager or distrust their property manager and eventually churn.
"Our customers expect us to help them win in the current competitive landscape… and we make it our mission to keep the gap between them and would-be competitors incredibly wide. Thus, we are helping our customers build trust with their customers with Owner Hub." - Ray Hespen, Co-founder and CEO at Property Meld.
The Owner Hub is a web application designed specifically for property owners whose properties are managed by a property management firm using Property Meld. With the Owner Hub, property owners can approve or reject maintenance requests from tenants, chat with tenants regarding ongoing maintenance activities, configure their notification settings, and view the historical maintenance records for each property.
"With Property Meld's Owner Hub, our owners have felt they have more visibility into their maintenance activities, decreasing the time and effort invested in mitigating their concerns." - John Doe, President at ABC Property Management.
Today's release of Property Meld's Owner Hub is the first step towards building trust between property managers and owners. It is the foundation for our team's engineers to continue adding features that enhance the maintenance experience for both property managers and owners.
Learn more at propertymeld.com or contact our team at support@propertymeld.com.
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